Kristen Lawson

Senior Website Strategist

Kristen has over 10 years of project management experience, which—after a few welcome twists and turns—led her deeper into the world of website strategy. Her keen eye for brand consistency, user experience-driven design, and optimized content that guides users down an intended journey helps our team create websites that are equal parts beautiful and functional. A certified scuba diver and master french-braider, Kristen hails from the Land of Lincoln and received her bachelor’s degrees in speech communication from Augustana College in Rock Island, IL.

What's one thing you can't go a day without?


Describe your life in 5 words.

I’m stronger because of you.

Describe the state of your desk on any given day?

Organized chaos.

What are your hobbies?

Reading, power napping, healer of all boo-boos.

Finish the sentence: When in doubt...

make a plan and dive in.

What is the most courageous thing you've ever done?

Child birth x5! Four blessing on earth and one angel in heaven.