Kristen Lawson

Senior Website Strategist

Kristen has over 10 years of project management experience, which—after a few welcome twists and turns—led her deeper into the world of website strategy. Her keen eye for brand consistency, user experience-driven design, and optimized content that guides users down an intended journey helps our team create websites that are equal parts beautiful and functional. A certified scuba diver and master french-braider, Kristen hails from the Land of Lincoln and received her bachelor’s degrees in speech communication from Augustana College in Rock Island, IL.

What's one thing you can't go a day without?


Describe your life in 5 words or less.

I’m stronger because of you.

Describe the state of your desk on any given day?

Organized chaos.

What are your hobbies?

Reading, power napping, healer of all boo-boos.

Finish the sentence: When in doubt...

make a plan and dive in.

What is the most courageous thing you've ever done?

Child birth x5! Four blessing on earth and one angel in heaven.