From the energy of D1 athletics to the pride that lives across campus, “Let’s Go West” was built to capture the momentum of a university on the rise and invite audiences to feel it for themselves. That story has now earned national recognition with a Telly Award. We’re proud to celebrate this work, our partners […]
Artisphere returns this weekend, and so does the creative energy. As we get ready for this year’s adidas activation, we’re looking back at last year’s work created to build visibility and connect the brand with one of Greenville’s most vibrant audiences. Stop by May 8-10 to see what’s in store.
For the second year in a row, Crawford has earned its Great Place To Work Certification, a recognition based on employee feedback and a signal of the agency’s continued commitment to building a culture where the right people are empowered to do their best work. According to the 2026 Great Place To Work Trust Index […]
Crawford was recently named to SCBIZ’s In the Lead: Best Women-Owned Businesses in South Carolina, recognizing companies across the state that demonstrate leadership, growth and community impact. We’re proud to keep building in Greenville by attracting strong talent, growing with our clients and contributing to the business momentum happening across South Carolina.
With 65 restaurants and 65 executive chefs, Fleming’s Prime Steakhouse & Wine Bar has 65 signature dishes worth celebrating. To showcase that individuality, we developed a campaign that swaps static menu photography for cinematic, chef-driven creative, putting each chef and each dish front and center. No two locations are the same, and this campaign makes […]
Crawford has appointed Emily Arbour as director of client strategy, a newly created role that reflects the agency’s commitment to aligning strategic thinking with client partnerships. In this role, Arbour will lead both the strategy and client relations departments, strengthening collaboration between the two functions to create a more seamless, effective client experience by further […]
Most bank ads look like, well, other bank ads. So we set out to make United Community stand out in a sea of sameness. The “Bright Objects” campaign focused on real human milestones instead of traditional product messaging — positioning the bank as a trusted partner in life’s defining moments. Through strategic brand positioning, creative development, and […]
Congratulations to Marion Crawford, who has been named to the SCBIZ’s inaugural South Carolina 500, recognizing the state’s most influential leaders. Since founding Crawford in 2010, Marion has helped grow the agency into a nationally recognized full-service creative agency, known for strategy-led creative, digital marketing, public relations, and media expertise. The SCBIZ 500 celebrates leaders […]
Crawford partnered with Nothing Bundt Cakes on the “Football Needs Frosting” campaign — an integrated marketing effort blending cultural relevance, bold creative, and a SNICKERS®-inspired Bundt cake that brought game-day indulgence to life.
Learn why understanding prospective student’s decision-making is key to successful enrollment marketing campaigns.